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Sustinere

Sustainability is more than a marketing tool—it is embedded into our core operations, values, and decisions of Auralia

Vision

Our vision is a world where luxury and sustainability coexist effortlessly. We believe high-quality, luxury goods should honor our planet, not compromise it. At Auralia, we envision a future where consumers embrace conscious choices, and brands lead with accountability and integrity. Our mission is to redefine athleisurewear—placing innovative technology and environmental stewardship at the heart of luxury fashion, pioneering a path towards a sustainable future.

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Redefining athleisurewear the right way

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Auralia’s 10-Year Carbon Neutrality Initiative

At Auralia, we are committed to redefining luxury through sustainability. Our 10-year initiative aims to offset and ultimately neutralize our carbon footprint, demonstrating a long-term dedication to environmental responsibility. 

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The Green Thread - 
Our Transparent Process 

At Auralia, our commitment to quality is woven into every fibre of our first collection’s signature AuraCloud™ fabric.

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From Brands Back To The Fibre - Our Blockchain Traceability Initiative

Our initiative promotes a sustainable future by ensuring transparency in our supply chain—from raw materials to the final product. Using blockchain technology, we document each step in our products' lifecycle, providing customers with insights into sourcing, production, and environmental impact. Partnering with leading blockchain platforms, Auralia offers an authenticated journey for every item, fostering trust and empowering informed choices. This commitment goes beyond transparency; it sets a standard for ethical production in the luxury activewear industry.

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Our Collaborators Fair Working Policy Documents

At Auralia, our commitment to sustainability extends far beyond our products. We believe that true sustainability also includes the well-being and fair treatment of the people behind every step of our production. This is why we’ve chosen to collaborate only with partners who uphold fair working policies that respect workers’ rights, promote safe working environments, and provide fair wages.

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